Apex Shield Roofing
A storm-ready roofing site that sorts visitors by what's happening to their roof, from an active leak to a planned replacement.
- Trade site
- Roofing
- Central Florida

In brief
Someone with water coming through the ceiling and someone planning a replacement need different things from a roofing site. Apex starts with the problem: a leak, storm damage, a replacement or an inspection, each with its own next step.
- What I did
- Site structure and copy, Website design and build, Problem-first service paths, Estimate form connected to GoHighLevel
- Built with
- Astro, GoHighLevel
- Status
- Working demo
Problem-first paths, so someone with water coming in can call immediately
A storm damage guide that explains what to do first and how a claim works
Written estimates and licensing up front, where a nervous homeowner looks for them
On a phone
Built for the screen most customers use.
The same site on a phone: calling, booking and the key details stay within a thumb's reach.

How it was designed.


Want a site like this for your business?
A few questions, or just call. Either way, you're talking to me.
